{"id":56366,"date":"2026-07-02T16:23:22","date_gmt":"2026-07-02T10:53:22","guid":{"rendered":"https:\/\/financialtelegraph.in\/index.php\/2026\/07\/02\/bright-outdoor-media-limited-expands-its-dominance-in-the-mira-bhayandar-growth-corridor-with-another-landmark-hoarding-at-western-express-highway\/"},"modified":"2026-07-02T16:23:22","modified_gmt":"2026-07-02T10:53:22","slug":"bright-outdoor-media-limited-expands-its-dominance-in-the-mira-bhayandar-growth-corridor-with-another-landmark-hoarding-at-western-express-highway","status":"publish","type":"post","link":"https:\/\/financialtelegraph.in\/index.php\/2026\/07\/02\/bright-outdoor-media-limited-expands-its-dominance-in-the-mira-bhayandar-growth-corridor-with-another-landmark-hoarding-at-western-express-highway\/","title":{"rendered":"Bright Outdoor Media Limited Expands Its Dominance in the Mira\u2013Bhayandar Growth Corridor with Another Landmark Hoarding at Western Express Highway"},"content":{"rendered":"
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\"Bright<\/p>\n

Mumbai (Maharashtra) [India], July 02: \u00a0Bright Outdoor Media Limited<\/strong>,\u00a0(BSE \u2013 543831)<\/strong>,\u00a0A prominent player in India\u2019s out-of-home (OOH) advertising space,\u00a0Bright Outdoor Media Limited<\/strong>\u00a0is proud to announce the addition of yet another premium advertising asset at the rapidly emerging\u00a0Mira\u2013Bhayandar corridor<\/strong>, further strengthening its presence in one of the most strategically important transit destinations in the Mumbai Metropolitan Region.<\/p>\n

The newly commissioned hoarding measures<\/strong>\u00a030 ft. \u00d7 30 ft.<\/strong>\u00a0on both the\u00a0Front and Back faces<\/strong>, creating a total of\u00a01,800 sq. ft.<\/strong>\u00a0of high-impact advertising inventory designed to deliver unmatched visibility and brand recall.<\/p>\n

\"\"<\/figure>\n

This launch comes just a month after the successful unveiling of two landmark hoardings<\/strong>\u00a0at the same location near\u00a0Dara\u2019s Dhaba, Highway<\/strong>. Those assets, each measuring\u00a040 ft. \u00d7 30 ft.<\/strong>, together contributed\u00a04,800 sq. ft.<\/strong>\u00a0of premium branding space.<\/p>\n

With the addition of the latest inventory,\u00a0advertisers now have access to an impressive<\/strong>\u00a06,600 sq. ft.<\/strong>\u00a0of prime outdoor advertising space across\u00a0one of the busiest and fastest-growing mobility corridors<\/strong>\u00a0in the region.\u00a0Brands can also opt for a<\/strong>\u00a0set of three back-to-back hoardings<\/strong>, offering an unmatched opportunity to create a dominant and continuous brand presence across the entire stretch.<\/p>\n

Strategically positioned on the\u00a0key arterial route connecting<\/strong>\u00a0Mumbai<\/strong>\u00a0with major commercial and residential markets including\u00a0Ahmedabad, Surat, Vadodara, Virar, Vasai, Thane<\/strong>, and the rapidly developing\u00a0Ghodbunder Road corridor<\/strong>, the location benefits from continuous traffic flow, exceptional sightlines, and repeated exposure to\u00a0lakhs of commuters every single day<\/strong>.<\/p>\n

The\u00a0Mira\u2013Bhayandar corridor cluster<\/strong>\u00a0has quickly emerged as one of the most sought-after outdoor advertising destinations for brands looking to capture audiences travelling between Mumbai and Western India. Whether for\u00a0real estate, automotive, FMCG, retail, entertainment, finance, or luxury brands<\/strong>, the location offers an unparalleled opportunity to create large-format visual impact and sustained consumer engagement.<\/p>\n

The addition of this premium asset further enhances Bright\u2019s ability to offer advertisers strategic, high-visibility locations across key transit corridors while providing greater flexibility through multiple-format branding opportunities at a single destination.<\/p>\n

With this expansion,\u00a0Bright Outdoor Media Limited<\/strong>\u00a0continues its commitment to building\u00a0high-quality, high-visibility outdoor assets<\/strong>\u00a0that help brands\u00a0dominate skylines and own consumer attention where it matters most<\/strong>.<\/p>\n

\"\"<\/figure>\n

Commenting on the development, Dr. Yogesh Lakhani, Chairman and Managing Director of Bright Outdoor Media Limited, said:<\/strong><\/p>\n

\u201cWith the addition of our third premium hoarding at the Mira\u2013Bhayandar corridor, we are not merely adding inventory; we are creating a powerful branding destination for advertisers looking to dominate one of the busiest transit corridors in the Mumbai Metropolitan Region.<\/p>\n

What makes this offering truly unique is that brands now have the flexibility to book all three hoardings together as a strategic set, delivering an unmatched road-blocking impact across\u00a06,600 sq. ft.<\/strong>\u00a0of premium advertising space. This large-format presence provides exceptional visibility, stronger brand recall, and a commanding market presence for advertisers seeking to make a lasting impression.\u201d<\/p>\n

About\u00a0Bright Outdoor Media Limited<\/strong><\/p>\n

Founded in 1980 and headquartered in Andheri, Mumbai, Bright Outdoor Media Limited is a leading name in India\u2019s Out-Of-Home (OOH) advertising industry, with 45 years of expertise. The company operates an extensive network of more than 1300 OOH\/DOOH Displays across strategic geographies,<\/strong>\u00a0including ownership of 50+ of Mumbai\u2019s 120+ digital LED billboards (Big Size). Bright Outdoor Media also trades hoardings acquired from government Semi Government & private entities, further strengthening its market presence.<\/p>\n

Bright\u2019s strategic ventures with top advertising companies and contracts across all major transit areas set it apart. It is also the first in the world to install solar panels on hoardings, supplying electricity to Indian Railways, along with a JV Partner, demonstrating its commitment to sustainability. Additionally, its real estate operations contribute to diversified revenue streams.\u00a0<\/p>\n

With innovative solutions, a broad client base, and a focus on sustainability, Bright Outdoor Media continues to lead the OOH advertising space. The company is the first ever outdoor media company in India to be listed on the stock exchange, debuting on the BSE SME platform on March 24, 2023.<\/p>\n

In H2 FY26 the company reported Total Revenue of\u00a0\u20b9\u00a092.12\u00a0Cr, EBITDA of\u00a0\u20b9\u00a020.25\u00a0Cr, Net Profit of\u00a0\u20b9\u00a013.97\u00a0Cr & EPS of\u00a0\u20b912.98.<\/p>\n

In FY26 the company reported Total Revenue of\u00a0\u20b9\u00a0155.43\u00a0Cr, EBITDA of\u00a0\u20b935.23\u00a0Cr, Net Profit of\u00a0\u20b924.05\u00a0Cr & EPS of\u00a0\u20b912.26.<\/p>\n

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Mumbai (Maharashtra) [India], July 02: \u00a0Bright Outdoor Media Limited,\u00a0(BSE \u2013 543831),\u00a0A prominent player in India\u2019s out-of-home (OOH) advertising space,\u00a0Bright Outdoor Media Limited\u00a0is proud to announce the addition of yet another … Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":56367,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[448],"class_list":["post-56366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business","entry"],"_links":{"self":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/posts\/56366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/comments?post=56366"}],"version-history":[{"count":0,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/posts\/56366\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/media\/56367"}],"wp:attachment":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/media?parent=56366"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/categories?post=56366"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/tags?post=56366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}