{"id":46161,"date":"2025-10-01T10:10:29","date_gmt":"2025-10-01T04:40:29","guid":{"rendered":"https:\/\/financialtelegraph.in\/index.php\/2025\/10\/01\/rajhans-group-screens-chalo-jeete-hain-film-at-hq-and-rajhans-cinemas-across-india\/"},"modified":"2025-10-01T10:10:29","modified_gmt":"2025-10-01T04:40:29","slug":"rajhans-group-screens-chalo-jeete-hain-film-at-hq-and-rajhans-cinemas-across-india","status":"publish","type":"post","link":"https:\/\/financialtelegraph.in\/index.php\/2025\/10\/01\/rajhans-group-screens-chalo-jeete-hain-film-at-hq-and-rajhans-cinemas-across-india\/","title":{"rendered":"Rajhans Group Screens \u2018Chalo Jeete Hain\u2019 Film at HQ and Rajhans Cinemas\u00a0Across\u00a0India"},"content":{"rendered":"
\n

\"Rajhans<\/p>\n

Surat (Gujarat) [India], October 1:<\/strong> Rajhans Cinemas turned Prime Minister Narendra Modi\u2019s 75th birthday into more than a cake-cutting. They rolled out Chalo Jeete Hain<\/em> nationwide, a short film on PM Modi\u2019s early years that puts selflessness over spectacle.<\/p>\n

On September 17, marking PM Narendra Modi\u2019s 75th birthday, the multiplex giant screened Chalo Jeete Hain<\/em> across all its theatres.<\/p>\n

This wasn\u2019t your usual weekend blockbuster. Chalo Jeete Hain<\/em> is a short film built on PM Modi\u2019s formative years, inspired by Swami Vivekananda\u2019s words: \u201cOnly those truly live who live for others.\u201d<\/em><\/p>\n

The film tracks a young Narendra wrestling with that line, trying to live by it. No high-octane chase scenes. No item songs. Just a story of purpose, grit, and service.<\/p>\n

Rajhans Group Chairman Jayesh B. Desai said.<\/p>\n

\n

\u201cWe are honoured to celebrate the 75th birthday of our Hon\u2019ble Prime Minister with this screening. His extraordinary journey, from humble beginnings to becoming a global leader, remains an enduring source of inspiration. Through this film, we want to nudge today\u2019s generation toward compassion, dedication, and service,\u201d Desai said.<\/p>\n<\/blockquote>\n

Back in Surat, the Rajhans family didn\u2019t just sit back and watch box-office numbers. They hosted their own gathering, employees, department heads, reflections on leadership, and yes, cake. Because in India, no birthday is complete without cutting a cake and sharing sweets.<\/p>\n

The celebration stretched till September 24, 2025. To top it off, students at the screenings walked out with chocolates, specifically Hoppits. A small sugar rush to pair with the bigger takeaway: purpose.<\/p>\n

Youth left the halls with a lesson and a chocolate bar. That\u2019s a smarter combo than most \u201cyouth-targeted\u201d campaigns we\u2019ve seen.<\/p>\n

Indian cinema has always carried more than just visuals. Mother India<\/em> preached sacrifice. Lagaan<\/em> sold us grit. Films here tend to carry values, not just VFX.<\/p>\n

Chalo Jeete Hain<\/em> fits that tradition. It shows audiences, especially the young, that leadership doesn\u2019t sprout overnight. It\u2019s forged in small-town struggles, late-night questions, and relentless drive.<\/p>\n

For PM Modi, turning 75 is not just another milestone birthday. It\u2019s a reminder of his political arc, rising from humble roots in Gujarat, hustling through decades of politics, and stepping into the role of a global statesman.<\/p>\n

Rajhans\u2019 Bet on Values<\/h3>\n

Sure, the easy play would be to pack houses with yet another rom-com or high-decibel action drama. But here, Rajhans doubled down on something else, branding with purpose.<\/p>\n

By tying PM Modi\u2019s milestone to a film about values, they reaffirmed the bet that multiplexes can be more than Instagram check-ins. They can be modern temples of inspiration.<\/p>\n

India doesn\u2019t lack screens or stories. What it often lacks is cinema that steps outside commercial formulas and still gets mass eyeballs. Chalo Jeete Hain<\/em> reminds us that people will show up for narratives of selflessness too.<\/p>\n

For students, it was more than a free show. It was a nudge toward compassion in a culture increasingly obsessed with quick fame.<\/p>\n

For Rajhans, it was proof that even in an industry drowning in sequels and reboots, value-driven stories still have a place.<\/p>\n

Let\u2019s zoom out. Bollywood and regional cinema alike have long been vehicles of cultural teaching. From mythological dramas to independence-era narratives, films have doubled up as moral classrooms.<\/p>\n

Chalo Jeete Hain<\/em> falls neatly into that lineage. It\u2019s not entertainment for distraction\u2019s sake. It\u2019s storytelling with intent.<\/p>\n

And that intent, service before self, echoes loud in India\u2019s current climate.<\/p>\n

So what really happened here? A multiplex chain celebrated a Prime Minister\u2019s birthday. But instead of a generic tribute, it used cinema to underline values.<\/p>\n

Audiences got something rare: a story about purpose, wrapped with a chocolate bar.<\/p>\n

Rajhans Cinemas got something too: a reputation burnished not just as a movie seller, but as a values messenger.<\/p>\n

In a country where entertainment often gets written off as shallow, this was a reminder that screens can preach just as much as they entertain.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Surat (Gujarat) [India], October 1: Rajhans Cinemas turned Prime Minister Narendra Modi\u2019s 75th birthday into more than a cake-cutting. They rolled out Chalo Jeete Hain nationwide, a short film on … Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":46162,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[671],"class_list":["post-46161","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-national","tag-national","entry"],"_links":{"self":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/posts\/46161","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/comments?post=46161"}],"version-history":[{"count":0,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/posts\/46161\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/media\/46162"}],"wp:attachment":[{"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/media?parent=46161"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/categories?post=46161"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/financialtelegraph.in\/index.php\/wp-json\/wp\/v2\/tags?post=46161"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}